Hamburg
Hamburg - The enterprising City
Today the world is increasingly characterized by economic regions defined not by political boundaries but by economic opportunities. As these regions compete with each other,any business location whose economy has always been globally oriented will have a head start. Hamburg is just such a place.
Hamburg can not only point to centuries of experience in overseas trade, it has always been America's, Asia's and Australia's gateway to the attractive markets of Northern and Eastern Europe. Hamburg has always appreciated and encouraged investment and products from all over the world. It is rightly known as Germany's most international city. People from all over the world have been doing business in Hamburg and contributing to the city's early development into a manufacturing centre - or today into the center of digital economy.
Thus,firms find an ideal basis in Hamburg.And in HWF Hamburg Business Development Corporation they will find a partner,who can speed up the implementation of business projects - in both parties' interest.
Hannover
Strong centre, but problems in the south
The Hannover region covers one-quarter of the total area of the Regierungsbezirk, is home to more than one-half of its population, provides 61% of employment in the district and accounts for the same share of its value added. The North German Plain, which lies to the north of Hannover, especially the Landkreise of Diepholz and Nienburg, is generally thinly populated. Agriculture and food processing continue to be of importance in these predominantly rural Kreise. The northern section of the Landkreis of Diepholz lies in the environs of Bremen and has been experiencing strong economic and population growth.
The southern part of this Regierungsbezirk is predominantly mountainous or hilly. This region, which includes the Landkreise Schaumburg, Hameln-Pyrmont, Hildesheim and Holzminden, is relatively densely populated and has an economic structure which is based on the raw materials found in the mountains and hills (e.g. wood, non-metallic minerals and coal). Holzminden, for example, is home to Symrise, one of the world's biggest manufacturers of scents and aromas. The raw material for these products is the conifers in the Solling area. Other important branches of industry in the south of this Regierungsbezirk include glass and porcelain manufacture and furniture production.
Growing international competition has led the region into a structural crisis. The four Landkreise have, over the medium term, been recording below-average growth rates, some of which have actually been negative. The problems are most acute in the Landkreise of Hameln-Pyrmont and Holzminden, which are witnessing a decline in economic activity, continuing job losses and a high rate of unemployment.
Despite this, the region has considerable potential, e.g. its attractive historical towns (such as Bckeburg, Hameln, Hildesheim and Rinteln) set in pretty surroundings, which make it an interesting tourist destination. In addition, there are numerous spa resorts, some of them rich in tradition, which take advantage of natural mountain springs. Local actors are using enhanced regional cooperation (e.g. the creation of Weserbergland AG, and a strengthened regional marketing effort) to exploit the region's potential.
Berlin
Berlin ?Your gateway to new opportunities ?
provides both challenges and opportunities
At the geographical center of a growing Europe,Berlin is the heart of the action. No longer the easternmost
city of the West, it is now the gateway between East and
West.
Berlin the capital ?this is where parliamentarians and
government officials come together, where the media
meets with ist editorial staff. Berlin has a highly modern
infrastructure that is inviting to investors.
Young and innovative companies, in particular, are moving
to Berlin. The greatest opportunities are to be had in the media,information and communications sectors, transport engineering,biotechnology, medical technology and services. Additionally,
Berlin provides research and scientific potential that is unique
in Europe: four universities, 14 colleges of further education
and more than 250 public and private research institutes.
DUSSELDORF
One of the strongest regions in Germany
Owing to its diversified economic base, its central position in Europe and its excellent communications, the Dsseldorf Regierungsbezirk is regarded as one of the most economically powerful German regions. The energy generation and supply industry, the chemical industry, the steelmaking and metalworking industry, and a highly specialised and export-oriented batch of small and medium-sized firms typify the manufacturing sector. Alongside this, a strong service sector has emerged, particularly in the Dsseldorf area. The function of the capital as a stock market and renowned trade-fair centre has contributed to this, as has the fact that as an international business, trade and financial centre it is also a favourite European location for numerous overseas firms, particularly from Japan and other Asian countries.
Hannover - Economy
Strong centre, but problems in the south
The Hannover region covers one-quarter of the total area of the Regierungsbezirk, is home to more than one-half of its population, provides 61% of employment in the district and accounts for the same share of its value added. The North German Plain, which lies to the north of Hannover, especially the Landkreise of Diepholz and Nienburg, is generally thinly populated. Agriculture and food processing continue to be of importance in these predominantly rural Kreise. The northern section of the Landkreis of Diepholz lies in the environs of Bremen and has been experiencing strong economic and population growth.
The southern part of this Regierungsbezirk is predominantly mountainous or hilly. This region, which includes the Landkreise Schaumburg, Hameln-Pyrmont, Hildesheim and Holzminden, is relatively densely populated and has an economic structure which is based on the raw materials found in the mountains and hills (e.g. wood, non-metallic minerals and coal). Holzminden, for example, is home to Symrise, one of the world's biggest manufacturers of scents and aromas. The raw material for these products is the conifers in the Solling area. Other important branches of industry in the south of this Regierungsbezirk include glass and porcelain manufacture and furniture production.
Growing international competition has led the region into a structural crisis. The four Landkreise have, over the medium term, been recording below-average growth rates, some of which have actually been negative. The problems are most acute in the Landkreise of Hameln-Pyrmont and Holzminden, which are witnessing a decline in economic activity, continuing job losses and a high rate of unemployment.
Despite this, the region has considerable potential, e.g. its attractive historical towns (such as Bckeburg, Hameln, Hildesheim and Rinteln) set in pretty surroundings, which make it an interesting tourist destination. In addition, there are numerous spa resorts, some of them rich in tradition, which take advantage of natural mountain springs. Local actors are using enhanced regional cooperation (e.g. the creation of Weserbergland AG, and a strengthened regional marketing effort) to exploit the region's potential.
Munich
Industries & Corporate Sector
Munich's economic strength is anchored in its healthy mix of global players and SMEs, large corporations and one-man businesses. The local economy also spans the full spectrum of robust, fast-growing industries. This balanced business portfolio ranges from building/ancillary trades, manufacturing and retail, through a vibrant service sector, to growth industries such as media, information and communication technology, the financial industry and biotechnology.
Another powerful argument in Munich's favor is its close proximity to a tightly woven network of component suppliers and partners. Look closely at Munich and you will find all process and service steps in the value chain represented here. Such symbiotic diversity is part of what gives the Bavarian capital its open-minded and entrepreneurial flair. Positive role models, functional networks, a superlative infrastructure and a wide choice of options for obtaining capital and services round off an impressive array of selling points for the city as a busi-ness location. A large number of international companies have been lured by Munich's mag-netic attraction and have established a presence here.
KOLN
High technology in theory and practice
Apart from the economic powerhouse of the region, Cologne, pride of place must be given to the brown coal basin in the city triangle Cologne/Aachen/Monchengladbach. The biggest excavators ever built operate in the deepest open-cast workings in the world and remove overburden several hundred metres thick to reach the brown coal seams, which in turn are up to 100 m thick. More than 80% of the annual output of nearly 100 million tonnes goes to generate electricity. This fairly cheap form of energy is decisive for the location of firms (chemicals around Cologne and aluminium south of Neuss). On the other hand, the social and ecological problems inherent in the major impact on the whole countryside must not be overlooked (e.g. relocation of populations on a grand scale, lowering of the groundwater table with numerous secondary effects). More and more attention is being paid to these problems and great importance is attached to maintaining the ecological balance.
The Aachen area boasts a special place in the Regierungsbezirk with its concentration of research and development facilities (TechnicalUniversity, the Fachhochschule, and the NuclearResearchCenter at Jiilich).
Even the border area does not lie on the fringe
The Regierungsbezirk has clear differences in its internal structure. There is an excellent communications infrastructure which forms the link between the economic centres and the surrounding areas.
This is one of the factors which make the 'southern Rhine track' conurbation (from Leverkusen via Cologne to Bonn, including the peripheral areas on both sides) so attractive. The variety of its economy makes this region one of the most productive in Germany. Among other things, it is an important location for various media.
The western conurbation around Aachen was in a much more difficult situation in the recent past, but its economic structure can be considered in balance today. Here, too, more than half of all workers are in the service sector, particularly in business services and in trade. The old imperial city of Aachen is a favourite shopping place for consumers from Belgium and the Netherlands as well. In this three-country corner, Europe has always been more of a reality than anywhere else.
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